Rapper Psy to boost South Korean tourism
South Korea hoping to ride on Gangnam Style wave to lure more tourists
|Korean rapper Psy / Image via news.com.au|
SEOUL, Korea - South Korea is hoping to ride on the Gangnam Style wave to attract more visitors to the country next year.
The video by 34-year-old Korean rapper Psy has more than 620 million YouTube hits to date, making it the second most watched YouTube video of all time.
And with its huge popularity around the world, the head of the Korea Tourism Organisation said South Korea's tourism will start to see the benefits of this from next Spring.