V Creative Agency - Articles: When It Comes to Luxury Spending, China Takes Gold

Luxury
When It Comes to Luxury Spending, China Takes Gold

The Olympics may be long past, but the results have just been announced for one event that wasn’t even televised: luxury spending. The Chinese spent the most abroad on luxury purchases during the games, $255 per purchase on average. The United Arab Emirates, despite years of training, were outspent by the Chinese by 10 percent.

V Creative Agency - Articles: The New Chinese Tourist

The New Chinese Tourist - Click to Read

How US retail travel and tourism industry can attract chinese tourists

What will be the impact of the growing influx of Chinese inbound tourists in the U.S.?

To make things simple, the big winner will be the U.S. retail industry, far ahead of the hospitality industry, the transportation industry, and the entertainment industry. According to recent China Elite Focus statistics, the average Chinese leisure tourist in the U.S. may spend around $2,500 in air transportation and lodging and more than $7,000 in shopping at retail stores on U.S. soil. And we are talking about an average Chinese traveller from the Chinese upper-middle class, not a high-net-worth individual, who will easily spend $100,000 in shopping for himself and his family and friends.